Make something cool every day. I want to make beautiful things. It starts with a bright idea and then grows. Carefully thought out designs, produced and marketed for your brand.



At Ablaze Design I believe that good design is about more than just pretty pictures and words… it has to stand on a good solid idea. With my love of typography training and understanding of balance in design, I can take the simplest of projects to be a real client pleaser.

I offer a comprehensive graphic design service including logo/identity design, brand development, packaging design, publication/print design, signage design and web design.

Stationery set up Navy Stripe
Stacks of Brochures
Upton Barn Sign


Based in Newcourt, Exeter, Ablaze Design is the freelance graphic design home studio of  Joanna Broadhurst.

Ablaze Design is able to offer comprehensive graphic design services across a wide variety of platforms including creative branding, graphic design, identity design, packaging design, publishing, and website design. Providing design services for clients across the south-west of England as well as in London.


Graphic Designer Joanna Broadhurst was born in Cambridge and raised in the south-west of England and grew up surrounded by a family of creatives. With parents working in Display and Visual Merchandising in Oxford Street for the likes of Christian Dior, M&S, Debenhams and Littlewoods. With Theatres Designers, Antiques Restorers, Engineers, and International Marketing Managers all in the family there is little surprise that Joanna to has excelled in the Creative Industry.

With over 18 years experience in the print and design industry Joanna skills have been honed from working in advertising agencies and publishing houses in the South West UK. With a degree in Packaging Design, Joanna has worked in Bath, London Agencies, and International Publishing Houses. As a Graphic Designer for a publishing house, she was responsible for creating new and innovative publications and the display stands and marketing material to accompany them to stores such as Waterstones and WHSmith. Along with Creating Show Stands for London Olympia Book Fairs Joanna worked on projects for the BBC, Daily Mail, Readers Digest and many more.

Joanna currently works from home while raising her 3 children with her husband. She designs for a loyal client base and a host of brides and grooms she designs wedding stationery for.


Joanna Boadhurst
Joanna Exhibiting at West Point Bride Show
TWIA Awards